The Single Most Important Reason Why Businesses Fail

I have been in advertising for over six years now. In that time I have worked for some pretty interesting small business. The beauty of my Industry is that in an Instant you get to rub shoulders with decision makers, CEO’s, MD’s and other influential business minds in business today. You are sitting in class one day, a few days later you are trying to impress the CEO of a multi-national company, why s/he should implement your strategy into his business. This experience has given me insight into some of the oldest, biggest, and smallest businesses in the world.
So believe me when I say that I know the reason why most businesses fail to take off.
You see it is pretty simple. All you need to do is start a company and make yourself the CEO. Afterward, alienate yourself into building a one man organization. Don’t have the common sense to have advisers, mentors, and a board of directors. Decide to keep everything close to your chest so that no one else can steal your dream from you. Don’t observe and learn from the greatest business minds to avoid early pitfalls and avoidable mistakes. Treat everyone you encounter, not as a business asset but as a replaceable item.
It’s pretty simple you see. The single most important asset and liability the entrepreneur has is himself. If you do not commit your self to continuous self assessment, improvement, and accountability, you will have no one else to blame but yourself.